Hiro Boga: To Be Soul, Do Soul.

Hiro Boga: To Be Soul, Do Soul.

Share this post

Hiro Boga: To Be Soul, Do Soul.
Hiro Boga: To Be Soul, Do Soul.
Driving North
Copy link
Facebook
Email
Notes
More

Driving North

Hiro Boga. To Be Soul, Do Soul's avatar
Hiro Boga. To Be Soul, Do Soul
Feb 25, 2011

Share this post

Hiro Boga: To Be Soul, Do Soul.
Hiro Boga: To Be Soul, Do Soul.
Driving North
Copy link
Facebook
Email
Notes
More
Share

Gary tells me that when he first moved from the west coast to Northern Saskatchewan, he had to learn a whole new way of driving.

There are no roads, that far North, which means all their supplies have to be flown in by air.

It’s only in the winter that those Northern lakes freeze over to form ice roads, on which transport trucks can drive. So in the winter, the villages in the far North can truck in all their major supplies.

“You learn not to wear seat belts,” he says, “because if the truck breaks through the ice, you have just seconds to get out.

“And you always drive with the driver’s-side door open. If the ice gives way, that open door gives you a few seconds’ head start, and some purchase for your feet, before you hit the water.”

Child of the tropics that I am, I shudder at the thought of living in an environment that feels as foreign and inhospitable to me as the far side of the moon.

And I marvel at the ways in which we humans adapt.

That which offers us safety and protection in lower latitudes — closed truck doors, seat belts — becomes a deadly trap in the North.

And I wonder: Where is my business’s North right now?

Where have conditions changed, so that what was once helpful and evolutionary, now cuts me off from life, growth and freedom?

I see this every day, with clients whose businesses have arrived at a major threshold that they must cross in order to continue to grow.

North.

The strategies and skills they’ve used to arrive at their present success cannot get them to where they want to go next.

A new landscape awaits them.

To drive across that ice-road, they must open the driver’s-side door; unbuckle that seat belt.

Then, take a deep breath, and drive.

How about you? Where is your business’s North, right now?

What qualities will help you make the passage safely, to this new home?


Subscribe to Hiro Boga: To Be Soul, Do Soul.

By Hiro Boga. To Be Soul · Launched 2 years ago
Poetry, essays, creative explorations, & inner adventures.

Share this post

Hiro Boga: To Be Soul, Do Soul.
Hiro Boga: To Be Soul, Do Soul.
Driving North
Copy link
Facebook
Email
Notes
More
Share

Discussion about this post

User's avatar
The Non-Fiction Book List, 2024
One of the great delights of post-entrepreneurial life is that I can now spend entire days reading, if I so choose, which makes my book-loving heart…
Dec 11, 2024 • 
Hiro Boga. To Be Soul, Do Soul
26

Share this post

Hiro Boga: To Be Soul, Do Soul.
Hiro Boga: To Be Soul, Do Soul.
The Non-Fiction Book List, 2024
Copy link
Facebook
Email
Notes
More
9
Election Eve: The Power To Choose
From the Deva of the United States, for whom this election is simply another aspect of the country's ongoing evolution:
Nov 4, 2024 • 
Hiro Boga. To Be Soul, Do Soul
37

Share this post

Hiro Boga: To Be Soul, Do Soul.
Hiro Boga: To Be Soul, Do Soul.
Election Eve: The Power To Choose
Copy link
Facebook
Email
Notes
More
6
Desire. Illumined.
Today’s adventure: Imagine.
Oct 27, 2024 • 
Hiro Boga. To Be Soul, Do Soul
4

Share this post

Hiro Boga: To Be Soul, Do Soul.
Hiro Boga: To Be Soul, Do Soul.
Desire. Illumined.
Copy link
Facebook
Email
Notes
More

Ready for more?

© 2025 Hiro Boga
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share

Copy link
Facebook
Email
Notes
More

Create your profile

User's avatar

Only paid subscribers can comment on this post

Already a paid subscriber? Sign in

Check your email

For your security, we need to re-authenticate you.

Click the link we sent to , or click here to sign in.